Development of this strategic plan was made possible by funding from the following individuals and
organizations
Amway Grand Hotel Group (Rick Winn)
Ann Arbor CVB (Mary Kerr)
Detroit CVB (Larry Alexander)
Discover Kalamazoo (Greg Ayers)
Experience Grand Rapids (Doug Small)
Frankenmuth CVB (Jamie Furbush)
Grand Hotel/Mackinac Island (Ken Hayward)
Great Lakes Bay Regional CVB (Annie Rummel)
Holland CVB (Sally Laukitis)
Jackson County CVB (Mindy Bradish-Orta)
Livingston County CVB (Barb Barden)
MI Lodging and Tourism Association (Steve Yencich)
Petoskey Boyne CVB (Peter Fitzsimons)
The Henry Ford (Patricia Mooradian)
Travel Michigan/MEDC (George Zimmermann)
Traverse City CVB (Brad Van Dommelen)
UP Travel Association (Tom Nemacheck)
The Strategic Plan Advisory Council was selected so as to provide as broad a representation as possible of
Michigan’s tourism industry. Members come from all areas of the state and represent a wide variety of sectors
of the industry. The members of the Strategic Plan Advisory Council are:
Donald Coe, Managing Partner/Co-owner, Black Star Farms
Rick Hert, CEO, West Michigan Tourism Association
Patty Janes, Professor, Central Michigan University
Chris MacInnes, Senior VP/President of Crystal Properties, Crystal Mountain Resort and Spa
Gordon Mackay, President, Indian Trails
George A. Moroz, Special Assistant to the President, The Henry Ford
Jim Northup, Superintendent, Pictured Rocks National Lakeshore
Mike O'Callaghan, Executive VP/COO, Detroit CVB
Barry Owens, General Manager, Treetops Resort
Christine Rector, Director of Regional Strategies, Northern Initiatives
Annette Rummel, CEO, Great Lakes Bay Regional CVB
Dan Sippel, Travel Advertising Category Manager, mlive/Booth Newspapers
Maia Stephens, Recreational Programmer, MI DNR Parks and Recreation Division
Brad Van Dommelen, President, Traverse City Convention & Visitors Bureau
Rick Winn, VP/Managing Director, Amway Hotel Corporation
Steve Yencich, President/CEO, Michigan Lodging and Tourism Association
Jennifer Zieger, General Manager, Fairfield Inn & Suites by Marriott Livonia
Region One – Sault Ste Marie (Tuesday July 10th 2012)
Meeting space and AV equipment: Best Western Sault Ste. Marie
Refreshments: Sault Area Convention & Visitor Bureau
Region One – Houghton (Wednesday August 13th 2012)
Meeting space, AV equipment and refreshments: Franklin Square Inn and Shelden Grill
Region One – Mackinac Island (Wednesday August 15th 2012)
Meeting space, AV equipment and refreshments: The Grand Hotel
Region Two – Bellaire (Monday July 23rd 2012)
Meeting space and AV equipment: Shanty Creek Resorts
Refreshments: Cadillac Area Visitors Bureau, Charlevoix Convention & Visitors Bureau and Traverse City Convention & Visitors Bureau
Region Three – Hillman (Wednesday June 27th 2012)
Meeting space and AV equipment: Thunder Bay Golf & RV Resort
Region Four – Grand Rapids (Thursday August 2nd 2012)
Meeting space and AV equipment: Department of Hospitality and Tourism Management, Grand Valley State University
Refreshments: Experience Grand Rapids and Kent County Lodging Association
Region Five – Frankenmuth (Tuesday July 31st 2012)
Meeting space and AV equipment: The Bavarian Inn Lodge Hotel & Conference Center
Region Six – Kalamazoo (Monday July 30th 2012)
Meeting space and AV equipment: Holiday Inn West Kalamazoo
Refreshments: Discover Kalamazoo
Region Seven – Lansing (Thursday July 26th 2012)
Refreshments: Greater Lansing Convention & Visitors Bureau
Region Eight – Port Huron (Wednesday July 18th 2012)
Meeting space, AV equipment and refreshments: Blue Water Area Convention and Visitors Bureau and Acheson Ventures
Region Nine – Ypsilanti (Monday July 16th 2012)
Meeting space: Department of Geography & Geology, Eastern Michigan University
Refreshments: Monroe County Convention & Tourism Bureau
Region Ten – Dearborn (Thursday July 19th 2012)
Meeting space and AV equipment: The Henry Ford
Refreshments: Detroit Metro Convention & Visitors Bureau